:Sut Jhally - Keynote-Union For Democratic Communications 
Series: Title: Sub-title:
Not a Series  Sut Jhally - Keynote-Union For Democratic Communications  2018 Conference-Media, Resistance, And Justice: The Fight For Humanity 
Producer: Program type: Broadcast Restrictions:
WZRD Chicago  Events and Speeches  For non-profit use only. 
Summary: Featured speakers/guests:
Sut Jhally, is a professor in the Communication Department at UMass, Amherst. His interests include advertising and consumer culture, and the intersection of ideology, consciousness, and politics. He is the founder of the Media Education Foundation (mediaed.org) and speaks about how it came to be, Professor Dallas Smythe, his influence on himself as a graduate student and the political economy of communications, the blindspots of Marxist analysis, and the commodification of the audience in the reproduction of capital in monopoly capitalist consumer culture, now globalized through neoliberalism.

He tells, for the first time publicly, how MTV unintentionally provided the means to launch MEF and how academic independence required him to make the choice to do so. 
Sut Jhally 
Notes: Credits:
Sut Jhally is the 2018 recipient of the Dallas Smythe Award.Presentation of the award runs to 00:03:30.

Dallas Smythe speaking on the commodification of the audience and the work extracted from watching. CMNS 130 Lecture (11:40)
https://www.youtube.com/watch?v=avCZGQK8WzI

 
Union for Democratic Communications
http://www.democraticcommunications.org/ 
Topics
 
 
 
Version 1:   
Total Length (HH:MM:SS)
Description
01:00:30 
 
Transcript, Announcer Script Location Recorded Release Date Language
View Script  Loyola University, Chicago  05-17-2018  English 
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01:00:30
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